Simple Cup Trick Reveals Hidden Surprise
What seems to be your standard cup shuffle turns into a startling optical illusion in this cool video. Once you figure out which cup the ball is under, stick around to have your mind blown by an amazing change in perspective.
This video took over 48 hours to make and involved a design and direction, lighting, production, post-production, and sound team. Lots of work for a minute long clip distributed over the internet for free. See the making of here: http://vimeo.com/6858264