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The Brother MFC-J410w

When shopping for a new printer, it can be difficult to find an affordable option loaded with user friendly features that will not cost you an arm and a leg to re-supply with ink. One of the most common questions we get here at is: “What printer do you recommend to help save me even more money on ink?” It is in this spirit that we introduce this new segment. Each month we will scour the printer world to find a printer worth recommending to our customers for its cost savings and extraordinary value. In each segment we will focus on a particular market, recommend an outstanding printer, and shed light on its features and cost of printing. And if you come across a printer that you think merits recognition, let us know about it. Shoot us an email with the model information and your thoughts so we can look into it.

This Month’s Pick:
The Brother MFC-J410w
A Wireless Color Inkjet All-In-One Printer

“Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius - and a lot of courage - to move in the opposite direction.” ~E.F. Schumacher

In a cluttered world, great value can be discovered by simplifying and condensing the functions of our lives. With the advent of multifunction printers in the early 1990s, consumers were given a way out of the growing clutter of the information age. All-In- One printers replaced up to four space consuming machines by combining printing, scanning, faxing, and copying into one convenient package. Over the past 20 years, multifunction printers have come a long way. Printer manufacturers have increased performance and quality while reducing size and cost. With these developments, multifunction printers have made their way from being a tool of the work place to being a mainstay of the home space.

Since 2003, Brother has been leading the way in affordable print solutions for home and small business applications with their multifunction inkjet printers. The MFC-J410w is no exception. At $99.99, this printer is a spectacular deal. It boasts a space-saving low profile design and wireless networking that allows it to fit almost anywhere in a home or office. With a 4 cartridge design, you replace only the specific color that runs out, and with compatible LC61 cartridges (@ $4.75 per cartridge) the cost of printing is only 1 cent per page* for black and 3-4 cents per page** for color.


  • Wireless (802.11b/g) networking for multiple users.
  • Fax, Copy, and Scan unattended with the up to 15-sheet auto document feeder.
  • Print photos directly from your media cards (Memory Stick and SD compatible).
  • Up to 33ppm black and 27ppm color print speeds.
  • User friendly scanning software with the ability to scan directly to media cards.
  • Print borderless photos with resolutions up to 6000 x 1200dpi.
  • 1.9” Color LCD display for menu navigation and viewing images.
  • 100 sheet front-loading paper tray (adjustable for multiple media sizes).
  • ENERGY STAR® Qualified
  • Brother® iPrint&Scan support. Free app available for wireless printing (JPEG images)
from and scanning to your Apple® iPhone®, iPad™ or iPod touch® or Android™ smartphones.

Ink Cartridges:
Brother LC61
Compatible For Brother LC61
Brother LC61BK Brother LC61C Brother LC61M Brother LC61Y Combo Set Brother LC61

Current Availability:
  • Staples @ $99.98
  • Office Max @ $99.99
  • Office Depot @ $99.99
User Reviews:
  • “Very easy to set up and use” ***
  • “Excellent for the price” ***
  • “I spent less money and got less hassle” ***
  • “Photo images print as clearly as the Canon i9900 it replaced” ***
  • “Needed a fax at home. The Brother not only supplied that but replaced a photo
printer and a regular paper printer and uses a smaller footprint” ***

    * based on 450 pages at 5% page coverage
  ** based on combination of color cartridges at 325 pages per cartridge at 5% page coverage
*** available at